Communicative Internet space and youth: from clip consciousness to volunteer communities

Connect-universum 2012
Authors: Bychkova M.N., Okushova G.A., Ryabov D.Y..


The nature of social interactions has dramatically changed in the information and communication society. They have become nonlinear, multi-vector, and dependent on the awareness degree of the social subject, his communicative competence and computer skills. To a greater extent it relates to the communicative practices of young people as a social group, due to their being the most involved in the World Wide Web.
Establishment of the civic culture of Russian youth is paralleled with the rapid development of Internet technologies. There is no doubt that the environment of media freedom and personal creativity has had a profound influence on the formation of an active, goal-oriented person, capable of self-determination and realization of his interests.
The communicative space of the Internet attracts young people by a chance to demonstrate the completeness and the whole palette of everyday life, which are represented by «desire», «style», interest, values, and activities of a growing person. Freedom of individuality — the constitutive principle of civil society — appears here in full. First, it should be noted that young people, who use Internet as a means of communication, actively create «virtual communities», uniting with those who have similar interests. Second, an important factor for the active participation of young people in solving social problems is that modern society lives in the situation of an uncertain picture of the world, when a steady stream of events provokes everyday setting new goals and objectives. In these circumstances project activities become a universal practice. Social activities on the Internet, based on the projects that use a variety of electronic communication platforms, reflect the whole range of youth interests and appear as a result of their self-organization.

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